by Kathy L Wheeler | Aug 1, 2022 | Advertising Adventures, Marketing, Writing Life
The Key to Writing Effective Copy In a report received from k-lytics, it was learned that there were specific keywords people look for when they want to buy books in a particular genre. *Example: Paranormal romance, vampire romance, for women, best for women. To lure...
by Kathy L Wheeler | Jul 31, 2022 | Advertising Adventures, Marketing, Writing Life
Part 2: How Should Your Ads Look There are multiple approaches to Facebook ads, from: ads that contain reviews ads that contain part of the blurb ads that contain the book cover or illustrations from the cover, or ads that mention kindle unlimited. “People should know...
by Kathy L Wheeler | Jul 29, 2022 | Advertising Adventures, Marketing, Writing Life
Over the course of the next three days, I’m going to share a method for Facebook ads from Vlad Bustiuc. He posted this in the 20BooksTo50k Facebook group and it was shared in the SPF Mastery. Admittedly, I simplified his verbiage to make things clearer to read....
by Kathy L Wheeler | Jul 22, 2022 | Advertising Adventures, Bloomington Series, Marketing, Necessary Evils, Rebel Lords of London, Writing Life
I haven’t posted in several days because I’m in a wait and see pattern. Today, I decided to update my fb ads because yesterday they topped out at $6.91. Let me stop here and explain the current set up. I’m only running one campaign. But within the...
by Kathy L Wheeler | Jul 14, 2022 | Advertising Adventures, Bloomington Series, Cinderella Series, Marketing, Martini Club 4, Rebel Lords of London, Social Media
Today day is July 14th. Yesterday, I went in and revisited a conversion post from Skye Warren. Let me back up… In each of my Rebel Lords of London books I have a chapter for the next book. What I feel I’ve learned is this: the chapter for the next book is...
by Kathy L Wheeler | Jul 4, 2022 | Advertising Adventures, Good Info to Know, Marketing, Necessary Evils, Social Media, Writing Life
Happy 4th! An overview for the month of June. It was a decent month. The good news is that I’m in the green when it comes to advertising versus royalties. A couple of significant promos pushed by downloads through the roof, as I’ve reported. From $8.27 on the first...